You can’t beat this assemblage of channels, tools and resources for fundraising effectiveness, says US annual giving expert Bob Burdenski. You can’t beat this assemblage of channels, tools and resources for fundraising effectiveness, says US annual giving expert Bob Burdenski. There’s certainly plenty to be frustrated about in annual giving fundraising these days. Australian postage rates have significantly increased the cost of direct mail fundraising. In the UK, you’re now required to get a prospect’s permission before you even ask them for a gift. In the US, telephone fundraising is fading just as fast as, well, landline home phones. Yet if you’re just content with having a ‘pity party’ you’re…

This is an F&P Member exclusive article.

Sign up for a 21-day free trial to continue reading

Or become an F&P member and get access to fundraising insights,

best practice, case studies, thought leadership and more.

Knowledge Hub Access

Exclusive Research and Benchmarks

Conference Discounts

Dedicated Member Care Manager


Learn more about our membership packages