First published 10 October 2018 If I read one more article or hear one more corridor comment at a conference suggesting “the fundraising environment is tough”, I may spontaneously combust. The fundraising environment is the one you create. Not some hideous external monster that we can hide behind. It’s your team, the decisions you make, the rhetoric you listen to or ignore, the risks you take. It’s within your grasp. It frustrates the hell out of me when I hear excuses about poor fundraising performance, when many of the contributors killing your fundraising are simply bad (or misinformed) decisions. Let’s cover five of them. 1. UNREALISTIC GROWTH There’s two parts…
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