Face-to-face (also known as “direct dialogue”) fundraising has grown strongly in the few short years it has existed in Australia. Gregor Drugowitsch takes a look at attrition rates, one of the key areas of interest to organisations considering a face-to-face program. Face-to-face (also known as “direct dialogue”) fundraising has grown strongly in the few short years it has existed in Australia. Gregor Drugowitsch takes a look at attrition rates, one of the key areas of interest to organisations considering a face-to-face program. Despite the rise of face-to-face (F2F) fundraising in Australia (see article next issue – ed), some fundraisers, not-for-profit executives and board members remain uncomfortable about it. Many therefore…