There is an increasingly heartfelt debate within fundraising about the use of so-called ‘negative’ and ‘positive’ imagery. Derek Humphries argues it is time to move beyond these simple notions to develop an approach that can unite fundraisers, programs teams, policymakers and everyone else in the sector. There is an increasingly heartfelt debate within fundraising about the use of so-called ‘negative’ and ‘positive’ imagery. Derek Humphries argues it is time to move beyond these simple notions to develop an approach that can unite fundraisers, programs teams, policymakers and everyone else in the sector. People talk of ‘negative’ and ‘positive’ images as if the myriad and messy complexities of trying to make…