When it comes to capital fundraising campaigns, the top item on the “list of things to do” is the case for support. Heiko Plange provides some wisdom on producing what he calls the “campaign bible”. When it comes to capital fundraising campaigns, the top item on the “list of things to do” is the case for support. Heiko Plange provides some wisdom on producing what he calls the “campaign bible”. The case for support or case statement is at the heart of every capital campaign. A core document, it establishes the purposes and principal objectives of your campaign, galvanises high-level leadership support, and serves as the basis for all future…
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