Ian Lawton, Planned Giving Manager, Greenpeace Australia Pacific Since first stepping into the Greenpeace Australia Pacific offices as Planned Giving Manager just under three years ago, Ian Lawton has been in charge of an ambitious bequest program. “The bequest program is part of a diversification of fundraising income that builds on the pioneering face-to-face and telemarketing programs that have made Greenpeace the solid organisation it is today,” he explains. “I also manage the middle donor program, which has been important because a disproportionate number of middle level donors also bequest gifts in their wills. Finally, I manage a crew of volunteers who add invaluably to the success of the program.”…