Craige Gravestein asks if charities and not-for-profits are being short-changed by corporates and high net-worth individuals preaching the “social responsibility” gospel. Craige Gravestein asks if charities and not-for-profits are being short-changed by corporates and high net-worth individuals preaching the “social responsibility” gospel. Are some sectors within the giving community diminishing the impact of their “generosity”? Increasingly, big donors and corporates are packaging their contributions to not-for-profits as social responsibility, venture philanthropy and social philanthropy. And these have little to do with generosity or the true spirit of altruism! Altruism implies selflessness and an element of self-sacrifice. These more “strategic” forms of giving imply self-interest: the antithesis of altruism. That’s not…