Are you a commercial organisation looking to:
- engage with the charity and nonprofit sector
- build your brand awareness amongst charity and nonprofit decision-makers
- promote your services and products
- grow your business by working with more charity and nonprofit clients
If you answered “yes” to any of the above, then you’ve come to the right place!
F&P can help you tell your story and showcase your expertise and service offering to the charity and nonprofit sector.
Our talented marketing and editorial team can develop and execute a tailored marketing plan to meet your needs and objectives.
F&P offers a wide variety of communications channels to get your message out and connect with decision-makers. Our channels include:
- Enewsletter
- Website
- Social media
- Magazine
- Conferences
- Webinars
- Content marketing
Our audience
The F&P audience is nonprofit professionals at all levels working in fundraising, marketing, communications and leadership roles. They include heads of fundraising, direct marketing managers, CEOs, board members, directors of development, philanthropists, and administrators of trusts and foundations. Our audience includes decision makers responsible for purchasing a wide variety of services and products.
Magazine
Circulation: 2,500
Readership: 7,500
Since its inception in 2004, F&P has been the only independent publication covering fundraising in Australasia. Regular content includes fundraising case studies, best practice, thought leadership, analysis and opinion, the latest industry trends, profiles on leading fundraising executives and organisations, and much more. The magazine is published quarterly in both print and digital form. Display advertising and content marketing opportunities are available.



Email and enewsletter
Circulation: 5,500
Our weekly e-newsletter is an important read for many of our audience who are looking to keep up to date with fundraising news, views, people and practice. Banner advertising and content marketing opportunities are available.
Or a dedicated email promoting your product or service is another great way to reach our audience.


Website
Monthly visitors: 10,000
Monthly page views: 23,600
The F&P website is a trusted knowledge hub for fundraising, marketing and communications professionals. New stories are constantly being published, and the content library contains an archive of over 4,500 articles and growing. It is a go-to site for the sector.
Banner advertising and content marketing opportunities are available.
Social media
Boost your marketing and promotions through our social media channels of LinkedIn, Twitter and Facebook.
Conferences
Audience: 1,000 delegates annually
F&P hosts and organises four conferences a year for fundraising, marketing and communications professionals. These conferences have built a reputation as sector-leading events where the industry comes together to learn, share, network and connect.
Sponsorship, exhibition and content marketing opportunities are available.
Our annual conferences include:
- Digi.Raise/EventRaise – everything you need to know about digital fundraising and online peer-to-peer events
- Fundraising Forum – Australia’s leading conference on direct marketing fundraising and individual giving
- Big4 Fundraising – how to secure large financial support through major gifts, gifts-in-wills, corporate partnerships, and trusts and foundations
- ArtsRaise – Australia’s only conference dedicated to fundraising professionals working in arts and cultural organisations
Webinars
Webinars are a great way for our commercial partners to educate our audience on various aspects of fundraising while at the same time showcasing their expertise and brand, and building connections with the F&P audience.
Webinars enable deep audience engagement and can help commercial partners build trust and reputation in the sector.
Webinars are broadcast on a Tuesday and can achieve an audience of between 150-450 per webinar and are available on our YouTube channel for on-demand viewing.




Content marketing
Content marketing is where commercial partners publish a story or article through our digital or print media channels. The purpose of these stories is to educate and add value to our readers about aspects of fundraising and showcase the expertise/services of our commercial partners.
Content marketing has become an increasingly popular way for our commercial partners to engage with a very targeted audience and build trust and relationships.
Get in touch
If you are interested in learning more about how you can promote your services and products to a highly targeted and engaged audience, please contact:
Tatyana Kovalyov
Marketing Solutions & Partnership Manager
Phone: +61 411 497 804
Email: tatyana.kovalyov@fandp.com.au
