The only way to retain newly acquired regular donors is to continually engage with them says Alex Cross from Guide Dogs Victoria. The only way to retain newly acquired regular donors is to continually engage with them says Alex Cross from Guide Dogs Victoria. Back in 2012, Guide Dogs Victoria was working with a rapidly declining database. With only 7% of total operating costs funded from government income, we were heavily reliant on philanthropic generosity. Every day, 41 Victorians are told they have some form of permanent vision loss. Currently, 220,000 people who are blind or vision impaired are living in Victoria and this number is predicted to grow to…
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