Corporates large and small are valuable and growing source of support for the not-for-profit sector, but who they give to – and, importantly, how they give – varies widely. As noted in JBWere’s The Support Report released earlier this year, So, with this in mind, here’s my advice on how to get on the corporate ladder. 1. DO YOUR RESEARCH It’s important that you conduct detailed research on the brands you may want to partner with prior to engaging with them. It’s easy (and dangerous) to assume you understand them because you have ‘known’ them for years through their advertising or promotions. This can be especially true with big consumer…
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