The Royal Flying Doctor Service South Eastern Section (RFDS SE) saw a 48% increase in YOY income from their 2025 Tax Appeal, which was attributed to the introduction of Matched Giving and two-way SMS, as well as a compelling creative execution and strong digital performance.
Event fundraising should be strategic, purpose-driven, and focused on cultivating relationships, with smaller, curated events often delivering better results than large galas.
It has been another year of growth amongst Australia’s largest donors, but there is room for so much more shares the AFR’s latest philanthropic report.
